Privacy Policy

Privacy Policy

Last updated: 1st February 2023

The website www.rentboutique.com is operated by UAB "Rent Boutique" (referred to as "Data Controller" or "We," "Our," "Us," etc. depending on the context), which acts as the controller of your personal data processed when you use the website www.rentboutique.com ("Personal Data").

Data Controller's details:

UAB "Rent Boutique";

Registered address: Vytauto pr. 56, LT-44237 Kaunas, Lithuania;

Tel.: +370 665 19000

Email: rent@rentboutique.com.

We respect the right to privacy of our website visitors, business partners, and their authorized representatives (referred to as "You," "Your" in this Privacy Policy) and are committed to ensuring the protection of your Personal Data when you visit our website. In this Privacy Policy, we provide information about the main principles of processing your Personal Data, as well as information about the processing of your Personal Data. We process personal data in accordance with the applicable laws of the European Union and the Republic of Lithuania, as well as this Privacy Policy. We apply technical and administrative security measures to protect your Personal Data collected by us from unauthorized loss, use, or alteration.

This Privacy Policy ("Privacy Policy") applies to all processing of your Personal Data when you visit (regardless of the device you use, such as a computer, tablet, television, etc.) and use the website www.rentboutique.com, including cases when you, as an individual - a user or a businessperson, or as a representative of a business entity, choose to provide your Personal Data in the relevant section of our website.

By using the website and providing your Personal Data, you confirm that you have read and agree to comply with this Privacy Policy.

If you are under 18 years of age, please ensure that you have the permission of your parent/legal guardian before providing us with personal information about yourself. If requested by us, you will need to provide evidence that such permission has been given. It is prohibited for individuals under 14 years of age to provide their Personal Data on this website.

The terms used in this Privacy Policy are understood as defined in the General Data Protection Regulation No. 2016/679.

What Information Do We Collect About You?

Directly provided information when registering on our website (creating an account):

  • Name;
  • Surname;
  • Country;
  • City;
  • Address;
  • Postal code;
  • Contact phone number;
  • Email address;
  • Account login details (email, password);
  • Data necessary to issue invoices on behalf of the company and for invoicing (if required);
  • Data confirming the acceptance of rules and privacy policy;
  • Data indicating consent for marketing purposes.

You may choose not to provide certain information (e.g., personal data requested when registering on our website); however, in such cases, you may not be able to use some of the services offered on our website.

Information about your use of our website (information collected through cookies)

When you visit our website, we also collect information through tools installed on the website, which reveals the specifics of using the services we provide and automatically generates statistics about visits to our website. Read more about this in the "Cookies" section of this Privacy Policy.

Information obtained from other sources - from third parties

We may also obtain information about you from public sources (to the extent permitted by applicable laws) and associate such information with the information we already have about you.

In addition, we may obtain information about you from third parties such as social media service providers. For example, when using the tools available on our website to connect to your account on this website using your "Facebook" account or when you click on a link to our website on our "Facebook" page and access our website from the Facebook page.

Other information collected by us

We may also process other information about you, which you voluntarily provide or which we generate ourselves:

  • Wishlist (items you have marked as favorites and their prices);
  • Your shopping cart information (product details, quantity, discounts, price, discount code);
  • Information about orders you have created (date, number, amount, status);
  • Email reminders about created orders.

When using the online purchase of goods/services service, you provide us with the following personal data:

  • Identification and contact information of you as a buyer of goods/services;
  • Identification and contact information of the recipient of the goods, if the recipient is someone other than the buyer of the goods;
  • Data for issuing VAT invoices for purchased/rented goods;
  • Payment method and payment information for the purchased/rented goods;
  • Data on the shopping cart of the purchased/rented goods (products, quantity, price, discounts, and other information);
  • Delivery method and delivery details (delivery/pickup address, identification and contact information of the recipient of the goods, notes for the courier).

HOW DO WE USE YOUR PERSONAL DATA?

We use the collected information, including your Personal Data, for the following purposes:

  1. Providing services on our website. To create a wishlist, have a shopping cart, and view information about created orders, you need to create an account on our website. The legal basis for processing Personal Data is the necessity to perform a contract, where the data subject is a party to the contract (you), or to take steps at the request of the data subject before entering into a contract.

  2. E-commerce. You can purchase goods (select, pay, order product delivery) on our website by creating an account (registering) or without registration. By registering on our website, you avoid repetitive data entry when shopping on our website again. The legal basis for processing Personal Data is to perform a contract, where the data subject is a party to the contract (you), or to take steps at the request of the data subject before entering into a contract.

  3. Accounting for the goods you purchased. The legal basis for processing Personal Data is compliance with legal obligations.

  4. Ensuring the security and compliance with laws of our website's services. In exceptional cases, we may need to process your Personal Data generated when you use our website to verify reasonable suspicion indicated by competent supervisory authorities or to comply with their requirements. The legal basis for processing Personal Data is our legitimate interest in ensuring the security of the services we provide.

  5. Sending newsletters and messages, offering our products and services (or similar ones), conducting surveys about our products and services (direct marketing). To send newsletters, provide individually tailored advertisements, and send messages about promotions, evaluate and analyze our product market, customers, products, and services (including gathering your opinions about products and services and organizing customer surveys) when you are not our customer (not a client), we will ask for your consent. The legal basis for processing Personal Data (if you are our customer) is our legitimate interest in informing customers about products, increasing the awareness of products and brands, and promoting sales. More information can be found in the section "Direct Marketing" of this Privacy Policy.

  6. Defending our rights or legitimate interests. Your Personal Data may be necessary to avoid, assert, or defend legal claims or claims made by us, our suppliers providing services on this website (or related to the operation of the website), or third parties, or to respond to the requirements of a court or competent authority. The legal basis for processing Personal Data is our legitimate interest in protecting our, our partners', and third parties' rights and legitimate interests.

  7. For the purpose of improving our services on our website. To find out how visitors use the services provided on our website, so we can improve them and create new content, products, and services based on your needs, we will process depersonalized Personal Data generated when you use our website, and we will continue to process depersonalized data. The legal basis for processing Personal Data is our legitimate interest in ensuring the smooth operation of our website and providing visitors with convenient services that meet their needs.

Other ways with your consent. You have the right not to give consent or to withdraw your consent to process your Personal Data in cases where they are processed based on consent. Such withdrawal of consent will not affect the lawfulness of the processing of Personal Data performed until the withdrawal of consent.

DIRECT MARKETING

We will send newsletters, provide individually tailored advertisements, and offer our (including in cooperation with partners) services, propose goods, send messages about promotions, games, contests, inquire about your opinions about our products and services, and organize customer surveys (for direct marketing purposes) by email and SMS messages. With your consent and, in cases permitted by legislation (when you are already our customer), we will also have a legitimate interest in informing you about products and services similar to those you purchased or used from us.

By checking the box when placing an order, registering on our website, specifying your email address in the newsletter subscription section, you choose to receive our offers and agree that "Rent Boutique," as the Data Controller, will contact you by email, short SMS message, and direct messages on our website (if such technical means are available on the website).

For direct marketing purposes, we will process the Personal Data you provided to us (i.e., name, surname, email address, mailing address, username on social networks, and phone number (in the case of a natural person), or the name of a legal person, the representative's name and surname, position, contact email address, mailing address, the name of the legal person's fan page on social networks, or data of a legal person's account on social networks, and phone number (in the case of a legal person)).

You can withdraw your consent to receive messages at any time without negative consequences. You can do this in the settings of your account by deselecting the option (e.g., removing the checkmark) to receive our offers or by contacting us at rent@rentboutique.com. If you no longer want to receive messages from us, you can unsubscribe at any time using the unsubscribe link provided in each of our newsletters.

You have the right to refuse to receive our messages - in such a case, we will not be able to provide you with relevant information.

Upon receiving a request to withdraw the consent given to receive our messages, we will immediately cease processing your Personal Data based on consent. However, the withdrawal of consent will not affect the lawfulness of processing personal data based on consent until the withdrawal of consent (i.e., until the receipt of messages sent with consent).

For the purpose of receiving messages about our products and services, we will process your Personal Data in digital form using secure processing methods. We will receive your Personal Data for sending messages from you. We use auxiliary data processors (a company providing newsletter sending services) for processing your Personal Data.

With your consent to receive messages about our services, we will send messages for 3 years after the end of the calendar year in which you gave your consent, or until you revoke this consent in the manner specified in this Privacy Policy (whichever comes first).

For more information about your rights, please refer to the section "Your Rights".

WHERE DO WE OBTAIN YOUR PERSONAL DATA?

We obtain your Personal Data directly from you, generate it ourselves when you use our website, and/or may obtain it from third parties, such as:

  1. Partners providing payment services (banks, payment institutions).
  2. For identity verification, we may obtain necessary data from Google Inc. or Facebook Inc. when you authenticate in your account on our website using your "Google" or "Facebook" account.
  3. Marketing service providers may provide Personal Data and anonymized information to offer you personalized advertisements (when we enable the option to select personalized advertisements on the website).
  4. Competent state or law enforcement authorities may provide Personal Data to us or request information about you or your Personal Data.

TO WHOM DO WE DISCLOSE YOUR INFORMATION?

We commit not to disclose your Personal Data to any third parties except in the following cases:

  1. If you have given consent for the disclosure of your Personal Data to third parties.
  2. When we provide services in collaboration with partners – our partners acting as data processors (e.g., data hosting, IT system support services, accounting service providers, marketing agencies that apply their own cookies and privacy policies), or independent data recipients (partners providing delivery, payment organization, or other services related to the products you ordered). We will provide these service providers with only the amount of your Personal Data necessary to provide the specific service.
  3. When Personal Data is provided to competent state or law enforcement authorities or other subjects, in accordance with applicable laws, including our legal representatives.
  4. When you voluntarily use the authentication features integrated into our website's account (using "Google" and "Facebook" accounts for authentication), we will have to disclose Personal Data to the relevant recipient whose account you use. In this case, the privacy policies of these providers will apply, at least concerning the processing of Personal Data performed by them.

We may use data processors. The data processor's activities and obligations are regulated by the data controller and data processor agreement, unless data processing on behalf of the data controller is performed based on a law obliging the data processor to process data or when it is not possible to conclude a separate data processing agreement - in that case, a data processing agreement will be concluded with the specific service provider (data processor) according to the publicly available rules (e.g., Rules and Privacy Policies provided on the website of the specific service provider). The same rules apply to data processing when the data processor employs an auxiliary processor.

Personal Data may be transferred to other parties only in accordance with the General Data Protection Regulation, other applicable legal acts, and to the extent specified in the Privacy Policy. Personal Data is transferred only as necessary for the purpose. Currently, we do not transfer Personal Data outside the European Economic Area (EEA). We operate on a regional scale and may decide to expand our Personal Data processing activities to countries outside the EEA (e.g., process your Personal Data outside the EEA) that may apply different data protection standards. If we transfer and/or store Personal Data outside the EEA, we will apply appropriate safeguards to ensure adequate protection of personal data in the EEA (e.g., we will verify if the data recipient has an EU-U.S. Privacy Shield certificate or sign EU standard contractual clauses). The procedure for informing you about the processing of your Personal Data outside the EEA is specified in this Privacy Policy.

HOW DO WE PROTECT YOUR INFORMATION?

Personal Data is safeguarded against loss, unauthorized use, and alterations. We have implemented physical and technical security measures to protect all information collected and processed as outlined in this Privacy Policy.

HOW LONG DO WE RETAIN YOUR PERSONAL DATA?

For the purpose of providing services on our website, wishlists, and shopping carts are stored for 30 calendar days from their creation.

For e-commerce purposes, including order information, Personal Data is stored for 3 (three) years after the end of the calendar year in which the purchase was made.

For accounting purposes for the goods you purchased, Personal Data is stored for the statutory period, which is typically 10 years after the current financial year in which the purchase was made on our online store.

For the purpose of ensuring the security and compliance with laws of our website's services, Personal Data is stored during the investigation and for 3 years after it, unless the law requires longer retention.

For the purpose of sending newsletters (direct marketing), Personal Data is stored for 3 years after the end of the calendar year in which you gave consent or until you withdraw this consent as specified in this Privacy Policy (whichever comes first).

For the purpose of defending our rights or legitimate interests, Personal Data is stored during the dispute and for 10 years after the final court decision becomes effective.

After the specified retention period, data will be securely erased so that it cannot be reproduced.

YOUR RIGHTS

As a data subject (you) whose data is processed by the Data Controller, you have the following rights:

  1. To be informed about the processing of your data (right to know);
  2. To access your data and understand how they are processed (right to access);
  3. To request correction or supplementation of incomplete personal data based on the purposes of data processing (right to rectify);
  4. To erase your data or stop certain data processing actions (excluding storage) (right to erasure and the right to be forgotten);
  5. To request that the Data Controller restrict the processing of your personal data in certain circumstances (right to restrict);
  6. To receive the personal data you provided to the Data Controller in a structured, commonly used, and machine-readable format and have the right to transmit those data to another data controller under certain conditions (right to data portability);
  7. To object to the processing of personal data based on consent or legitimate interest (except in exceptional cases), including the right to object to the processing of personal data for direct marketing purposes;
  8. If you believe that we violate your rights related to your personal data, you have the right to lodge a complaint with the State Data Protection Inspectorate in accordance with the procedures set by the law.

If you no longer wish your personal data to be processed for direct marketing purposes, please contact us by email at rent@rentboutique.com and indicate that you do not consent to the processing of your personal data for this specific purpose.

THIRD-PARTY WEBSITES, SERVICES, AND PRODUCTS ON OUR WEBSITE

Our website may contain third-party advertisements, links to their websites, and services that we do not control. We are not responsible for the safety and privacy of information collected by third parties. In this case, if you click on a link or advertisement that redirects you to a third-party website, we recommend that you read the rules and privacy policies of that website before using it.

COOKIES

When you visit our website, we want to provide content and features tailored to your needs. For this purpose, we use cookies and similar technologies.

By using our website and clicking "Agree" in the cookie pop-up window, you give your consent to us, as the website operator, to install cookies on your browser (computer, tablet, phone, etc.). If you do not click the "Agree" button and continue to browse the website, only essential cookies for the functioning of the website (technical and functional cookies) that do not require your consent will be installed on your device. By clicking "Agree," you also agree that third parties may install the specified cookies and use the information obtained through them about your browsing on the website.

A cookie is a small file consisting of letters and numbers that, if you agree, we will store on your browser or computer's hard drive. Cookies contain information that is transmitted to your computer's hard drive.

Cookies are storage units that store information on your device. The following types of cookies are used on our website:

Technical cookies. Technical cookies are essential for the proper functioning of our website. Technical cookies help display the content of our website on your device. Without them, it is not possible to use our website to its full extent. Technical cookies also ensure that you do not have to repeat your consent each time you visit our website.

Functional cookies. Functional cookies are used to improve the functionality of the website, making the website convenient and efficient for your use.

Analytical cookies. Analytical cookies are used to prepare statistical analysis of the navigation methods of our website visitors. The data collected through these cookies are used in a non-identifiable way, meaning that we obtain anonymized statistical information.

Marketing and retargeting cookies. These cookies collect information about your visit to our website, which is later used to display retargeting advertisements on the Internet (including various social networks such as "Facebook" and others), carry out electronic marketing campaigns, and measure the success of our marketing activities. Most of these cookies are third-party cookies (see below), which we use for marketing/retargeting purposes.

Session cookies: Session cookies are cookies used while the visitor is browsing the Internet and are automatically deleted when the browser is closed.

Persistent cookies: Persistent cookies are stored on the visitor's browser until the expiration date of the cookie or until the visitor deletes them.

In addition to cookies, we use other similar technologies that perform cookie functions, such as local data storage (local storage technology).

First-party cookies: These are our own cookies.

Third-party cookies: These cookies are provided to us by third parties under an agreement with us.

Use of cookies for analytics, marketing, and retargeting:

Google Analytics: On this website, we use "Google Analytics," a service provided by Google that provides analysis of website visitor usage. Google Analytics is a Google analytics tool that website and app owners can use to better understand how visitors interact with their sites or apps. It may use a set of cookies to collect information and report website usage statistics without personally identifying individual visitors.

For the "Demographics and Interests" feature, we use Google Analytics cookies and DoubleClick cookies to obtain aggregated and anonymous demographic and interests information about visitors to our website.

"Retargeting": With the help of this feature, we provide our website visitors who have visited our website and/or shown interest in our services through advertising messages, with our administered advertising messages on "Google" partner websites.

You have the option to disable personalized retargeting by changing your settings at https://adssettings.google.com.

Facebook Pixel / Custom Audiences: Our website uses a retargeting feature called "Custom Audiences," provided by Facebook Inc., 1601 Willow Road, Menlo Park, CA, USA. This feature is used to optimize advertising displayed to the visitors of our website when they use the "Facebook" social network. To achieve this, a Facebook retargeting tag is installed on our website. When you visit our website, the tag saves information that you have visited our website. When you log into your Facebook account, information about your visit to our website is transmitted to Facebook Inc. The information collected for the operation of this feature is anonymous regarding us, meaning we cannot identify you based on the information collected to support this feature. For more information about Facebook's retargeting services, you can review the Facebook privacy policy at https://www.facebook.com/about/privacy/. Additionally, you have the option to disable Facebook's retargeting, which you can do by visiting https://www.facebook.com/settings (to disable personalized Facebook ads, you need to log in to your Facebook account).

Restriction and Refusal of Cookie Usage

You control cookies, so you can refuse or destroy them (delete, uninstall) at any time by adjusting your internet browser settings. On most websites, you can:

  • Check which cookies are stored and delete individual cookies;
  • Block third-party cookies;
  • Block cookies from specific websites;
  • Block the transmission of all cookies;
  • Delete all cookies by closing the browser.

If you do not consent to the use of cookies on your device, you can withdraw your consent at any time by changing your settings and deleting the stored cookies. You can also disable retargeting provided by "Facebook" and/or "Google" and opt-out of data collection for analytics in the ways mentioned above. However, if you choose to delete cookies, please note that all set preferences will also be removed. It's important to remember that fully blocking cookies may cause many websites to not function properly.

For more information about the specific cookies we use and their purposes, you can refer to the table:

Cookie

Source

Purpose

Expiry

_fbp

facebook.com

Information needed for "Facebook" retargeting

4 hours

_ga

„Google Analytics“

Used to distinguish visitors

2 years

_gat

„Google Analytics“

Used to throttle request rate

1 minute

_gid

„Google Analytics“

Used to distinguish visitors

24 hours

_hjTLDTest

rentboutique.com

Determines whether the user's navigation should be registered in a certain statistical time frame. 

Until session is closed

_hjid

hotjar.com

Used to distinguish website visitors

1 year

omnisendAnonymousID

rentboutique.com

Omnisend partner cookie used for user identification

1 year

omnisendSessionID

rentboutique.com

Omnisend partner cookie used for user identification

Until session is closed

soundest-views

rentboutique.com

Omnisend partner cookie used for user identification

Until session is closed)

soundestID

rentboutique.com

Omnisend partner cookie used for user identification

Until session is closed

_hjIncludedInSample

hotjar.com

Used to distinguish website visitors 

365 days

user_token

rentboutique.com

Cookies used to enhance the user's experience while shopping in the online store

6 months

www_rentboutique_com

rentboutique.com

Cookie used to support the user session

Until session is closed

AA003

atdmt.com

Gathers information about user behavior across multiple websites. This information is used on the website to optimize advertising for visitors based on their preferences.

3 months

ATN

atdmt.com

Gathers information on how the visitor uses the website and any advertisement that the user may have seen before visiting the website.

2 years

test_cookie

doubleclick.net

Used to check if the browser allows cookies

1 day

fr

facebook.com

Information needed for "Facebook" retargeting

3 months

CONSENT

google.com

Gathers information on how you use the website and what advertisements you may have seen before visiting the website.

20 months

NID

google.com

Gathers information on how you use the website and what advertisements you may have seen before visiting the website.

6 months

1P_JAR

google.lt

Gathers information on how you use the website and what advertisements you may have seen before visiting the website. 

1 month

NewCookiePolicyShown

 

rentboutique.com

Used to check if the user has accepted the cookie policy. 

3 months

cart_id

 

rentboutique.com

Used to save and restore the user's cart.

1 month

Our website may contain links to other individuals', companies', or organizations' websites. We are not responsible for the content of such websites or their privacy practices. Therefore, if you click on a link from the Data Controller's website and access other web pages, you should independently review their privacy policy and applicable terms of use.

CONTACT US

If you have any questions regarding the information provided in this Privacy Policy, please feel free to contact us using your preferred method:

Mail: JSC "Rent Boutique," Vytauto av. 56, LT-44237, Kaunas; Phone: +370 665 19000; Email: rent@rentboutique.com

FINAL REMARKS

We may make changes to this Privacy Policy. Any modifications will be communicated by posting the updated Privacy Policy on the website or through other regular communication channels. The additions or amendments to the Privacy Policy will become effective from the update date specified in the Privacy Policy, unless otherwise indicated.

If you continue to use the website, order services, or use our Social Media accounts after the changes to the Privacy Policy, it will be considered that you agree with the modified Privacy Policy terms.

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